

#Mood board inspo free
Create free mood boards with no account needed. Boards can be made public or private (and shared with specific individuals). Creating a board for each project is a great way to organize ideas found online. You can use virtually any design program you’re already using (there are templates available for most of them, too).
#Mood board inspo software
There are a number of software options for creating mood boards. Finding images that evoke a feeling or general style are just as important as specific fonts, colors, and design elements. Not every element on the mood board has to relate directly or literally to the finished design. If designers don’t keep these differences in mind when they begin working on a mood board, the finished board likely won’t resonate with their client. These all have a significant impact on the types of inspiration collected.įor example, a website design for a corporate law firm will likely have a significantly different tone and style than one for a street fashion site aimed at teenagers. They should also keep in mind things like brand values and who the target user will be. When collecting inspiration for a mood board, designers should keep the goals of the finished project in mind. Otherwise, look to places like stock photo sites, design galleries, color palette sites like or Design Seeds, the physical environment and physical objects, typography galleries like Typewolf, and even social media ( Instagram and Pinterest can be particularly ripe grounds for finding design inspiration). Designers often keep swipe files of inspiration, which is a great place to start. Mood board ideas can come from virtually anywhere. Instead, its theme board could include things like natural textures or primary colors. For example, a kids’ clothing site might have a jungle or carnival theme, but that doesn’t mean it needs to have tigers or clowns incorporated.


The theme should be closely tied to the goals of the design or brand, though it can be abstract. Settling on a theme can bring cohesiveness to the mood board as well as to the final design based on it. Textures: Any textures or patterns a design will incorporate should be included in the mood board.Įxplanations: As needed, explanations for elements included in the mood board can add context and make it easier to see how all of the different parts will work together toward the end design. Words: Words that tie into the brand or message that should be conveyed can be an important part of any mood board.įonts: Designers should include specific fonts (or at least general font styles) into their mood boards for any design where the text will be prominent. Visual Metaphors: Visual metaphors are an important part of modern advertising and branding, and can be included if appropriate. Images: These can include brand images, stock photography, product images, photos found on Instagram or other photo sharing sites, illustrations, and even things like logos.Ĭolors: Incorporating the design’s color palette is an important part of most mood boards and can be included as swatches or incorporated into images and other design elements. Here are some ideas for things to include in a mood board: The important thing is to include as many elements as needed to convey the look and feel of the design being created. A brand mood board might include a lot more elements than one for a package or website design. They’re a much lower investment than mockups and prototypes in terms of resources and time and can convey a lot about the look and feel of the final design.Įvery mood board is different, and what a designer chooses to include will vary based on the project. Mood boards are also an excellent way to refine a project’s style before diving into the actual design process.

They can be a valuable resource throughout the design project, to help keep the style and aesthetic consistent and on track with a client’s goals and expectations. Mood boards can serve many purposes, starting with organizing the inspiration around a project.
#Mood board inspo how to
I’ll share an overview of how to use them in your work, along with inspiring mood board examples. Sometimes called inspiration boards, mood boards can be used for creating brand designs, product designs, website designs, and pretty much any other type of design project. Mood boards are physical or digital collages that arrange images, materials, text, and other design elements into a format that’s representative of the final design’s style. Organizing it and turning that inspiration into a more cohesive base for creating a design that wows clients and users is an entirely different beast. Finding inspiration for design projects is one thing.
